I had fun exploring the portfolio of Industrial Designer Berdan Cercioglu (his last name is awesome) this weekend and I must say, he's got spunk and A LOT of talent.
Take for example his PUMA Gaming Console called the Drive360, sound familiar? There's a reason for the name which I'll get to later. The project is more practice than practicality. He wants to know what a PUMA designed video game console would look like and for that he studied all things PUMA.
It was pretty cool going thru his slides. He understands PUMA'S culture and design sensibility. His numerous sketches led him to a design that would feel right at home amongst a shelf of expensive PUMA shoes. He envisages a console with generous curves like a cat with linear cable management mimicking the lines of a PUMA running shoe. He sees color and customizable skins representative of the youth and energy in PUMA design. The bottom of the console even has a tread-like foot to prevent slipping. Lastly he envisions a forward kinetic design almost leaping in its stance like the iconic PUMA logo.
He's not a technical engineer but he proposes an interesting slot loading CD/DVD mechanism. The drive can rotate 360ยบ in a full circle able to accept discs from any direction, thus the name Drive360. The purpose of this feature allows the gamer to set the console down in any direction. It may be minor but it's interesting since the console was designed to be as beautiful as it is technical.
More pictures after the jump.
Way cooler than that chopped off PS3 design!
Please PUMA make happen... Pleeeeease...
[Z]